Wasted on the Young
- WASTED ON THE YOUNG
- In early 2011 we partnered with MEC Global and Paramount Pictures Australia once again in order to create a social strategy for "Wasted on the Young". WOTY is an Australian indie, thriller flick created by first-time feature film writer/director, Ben Lucas.
Over four weeks we launched Australia's first ever Stickybits Promotion, undertook targeted Forum/Blogger outreach and built a following of just under 5,000 Facebook fans.