The Sprite Spark Movie Director Facebook application provides consumers with an outlet to create their very own animated movies.
The user calls the shots, deciding on the setting, the characters, the plot, and the ending. The result is a mini-movie in an animation style that's engaging, modern and cinematic.
Movie makers can share their mini-movies with their friends or download.
Users can go behind the scenes and see rough sketches and animations of the movies during production.